Luis Reyes
(01)Resume

Luis Reyes.

Product Engineering | Senior Full-Stack Developer | JavaScript

Product engineer with 10+ years building and designing customer-facing web products and internal platforms. Hands-on across the SDLC: requirements and product analysis, UX/architecture, React and Node implementation, cloud delivery, CI/CD, and production-quality releases.

Experience spanning multi-brand platforms, SaaS payments, e-commerce/online ordering, health-insurance operations tools, and EHR portals. Comfortable working with SQL and NoSQL data stores across application and integration work.

Tampa, Florida ·

View work
(02)Stats

12+

Years building

30+

Brands Launched

10+

Products shipped

Multi

Brand platforms

Full

SDLC ownership

(03)Experience

Experience

  • Senior Software Developer

    June 2025 — March 2026

    Anywhere Real Estate Inc. (acquired by Compass Inc.)

    • Owned frontend for property pages and agent/agency profile pages on a multi-brand real estate web platform (Century 21, Coldwell Banker, Sotheby's, ERA, BHGRE, and others) with per-brand theming and configuration.

    • Built shared product UI with React Typescript, Redux, and Context API; integrated a headless CMS for content-driven property and profile experiences as well as Next.js project modernizations.

    • Delivered internationalization (i18n) and WCAG AA accessibility on high-traffic listing and profile surfaces across brands.

    • After the Compass acquisition, joined the merged engineering team and implemented frontend for an agent chatbot that surfaces property details and client/lead information for agent workflows.

    • Partnered on requirements gathering for Azure AI Foundry integration while owning chatbot frontend delivery.

    • Shipped with Git/GitLab CI and Vite + Vitest on a multi-tenant product.

  • Product Architect

    August 2024 — January 2025

    CRS Groups Innovations

    • Assumed Product Architect role after company restructure; led product analysis and requirements gathering for an internal platform managing agents, agencies, commissions, licenses, and document records for 250+ agents and agencies.

    • Designed and implemented AWS serverless architecture with React and Node.js serverless functions; migrated 50,000+ records from spreadsheets and APIs into the platform.

    • Used Python scripting for data preparation, validation, and migration utilities supporting spreadsheet and API-driven loads into the platform.

    • Enabled the finance team to update agent commissions, statuses, and related operational workflows via a centralized system of record.

  • Creative Director

    July 2023 — August 2024

    CRS Groups Innovations

    • Led multi-subsidiary rebranding for the holdings company: competitive analysis, brand creation and placement, and creative team direction.

    • Oversaw social media strategy and metrics and delivery of multiple WordPress sites for subsidiary brands.

  • Product Architect & Designer

    February 2023 — October 2024

    LIV Beauty & Wellness

    • Architected an EHR client portal as a React micro-frontend platform using Webpack Module Federation, Redux, and Context API, with MUI and PWA capabilities.

    • Built cloud-native auth, storage, and APIs on AWS Amplify, CloudFormation, Cognito (user pools, AdminQueries), S3, and related services (API auth functions, GraphQL, DynamoDB, Lambda, API Gateway, Route 53, IAM).

    • Owned delivery across the SDLC including requirements, architecture, implementation, and release using AWS git-hook CI/CD pipelines.

    • Delivered the public marketing site as a custom WordPress theme on a configured private server for secure hosting and content updates.

  • UI Architect / Tech Lead

    November 2022 — July 2023

    J. J. Keller & Associates, Inc.

    • Led modernization from a monolithic React platform to a high-performance micro-frontend architecture, decomposing multi-application domains (Reporting, Licensing, Customer Management, Document Management, and others) into independently deployable solutions.

    • Cut page load times from 3–10 seconds to under 1 second; enabled each vertical its own CI/CD, release schedule, and team ownership.

    • Established Storybook components; used documentation, diagrams, and cross-team communication to align platform goals and strategy.

    • Delivered a React Native + MongoDB logistics mobile app for barcode and document scanning to issue drive-off permits from the truck lot.

    • Collaborated with enterprise, database, and solution architects and mid-to-senior developers on UI and platform strategy.

  • Principal Frontend Engineer / Creative Director

    May 2019 — August 2022

    Partial.ly

    • Built UI for the Partial.ly payment portal and marketing site: portal on an Elixir platform with Ember.js, HTML/JS, and Sass; marketing site as a compiled standalone Ember.js experience.

    • Helped merchants integrate the payment gateway into ecommerce stacks including WooCommerce, Shopify, Drupal, and others, with client-specific checkout configuration.

    • Led information architecture and competitor research for a redesign centered on a clear, high-converting checkout flow.

    • Implemented portal tools and forms so clients could customize checkout experiences to match brand and conversion goals.

    • Supported go-to-market with branded/social assets and directed video product storytelling.

  • Lead Frontend Developer / consultant

    January 2016 — March 2018

    Bloomin' Brands, Inc.

    • Led frontend for multi-brand restaurant digital properties including Outback, Carrabba's, Bonefish Grill, Fleming's, and Dine Rewards.

    • Built internal tools for content and inventory management with multi-language display for marketing websites.

    • Drove frontend integration of Sitecore for restaurant sites on AngularJS.

    • Supported online ordering (OLO) as a separate multi-tenant application shared across brand experiences.

  • Business and Software Development Director

    January 2016 — May 2019

    Driven Network, LLC

    • Led web presence, strategic consulting, and applications engineering for client and internal products, including mobile application work.

  • Senior Web Design and Development / consultant

    March 2018 — March 2019

    Roger West Creative & Code

    • Delivered senior web design and development consulting for client digital experiences.

  • Frontend Software Engineering Manager

    September 2013 — June 2015

    Wolters Kluwer

    • Led collaborative Agile project planning, task estimation, and scheduling for frontend engineering.

    • Owned implementation, review, and delivery of frontend code from conception through production release.

  • Lead UI Designer and Engineer

    July 2011 — October 2013

    Wolters Kluwer

    • Designed and engineered enterprise UI solutions; partnered across product and engineering on delivery of customer-facing interfaces.

(04)Skills

Skills

Frontend

  • React
  • TypeScript
  • JavaScript (ES6+)
  • Redux
  • Context API
  • AngularJS
  • Ember.js
  • React Native
  • HTML5
  • CSS Modules
  • Tailwind CSS
  • Sass
  • MUI
  • Storybook
  • Webpack
  • Module Federation / micro-frontends
  • Vite
  • Vitest
  • PWA
  • i18n
  • WCAG AA

Backend & APIs

  • Node.js
  • Next.js
  • Express.js
  • REST APIs
  • GraphQL
  • Cloud serverless functions
  • Python (experience)
  • Java Spring Boot (experience)

Databases

  • MySQL
  • Microsoft SQL Server
  • Oracle Database
  • MongoDB
  • DynamoDB
  • NoSQL

CMS & eCommerce

  • Headless CMS
  • Contentful
  • WordPress
  • WooCommerce
  • Shopify
  • SiteCore (experience)

Cloud & DevOps

  • AWS Amplify
  • CloudFormation
  • Cognito
  • Lambda
  • S3
  • API Gateway
  • DynamoDB
  • Route 53
  • IAM
  • Azure (integration)
  • GitLab CI
  • GitHub Actions

Product & SDLC

  • Requirements gathering
  • Product analysis
  • Information architecture
  • Stakeholder facilitation
  • Architecture documentation
  • Multi-brand / multi-tenant platforms
  • Agile (Agile Project Management certification)
  • JIRA
  • Confluence
(05)Education

Education

  • Entrepreneurial and Small Business OperationsAD

    Rasmussen College

    2012

  • Digital Communications / Web Development and AnimationBFA

    International Academy of Design

    2008

  • Architectural Design/CADAD

    ITT Technical Institute

    2004

  • Computer Science / ProgrammingAS

    Universidad de Puerto Rico

    2002

(06)More

Certifications

  • Agile Project Management

Languages

  • SpanishNative or bilingual
  • EnglishNative or bilingual